· Aitroop Team · Enterprise AI Adoption
What Is an SDR? The Complete Sales Development Representative Guide: Roles, Metrics, and AI Efficiency
An SDR (Sales Development Representative) is the frontline role in B2B sales teams, responsible for prospecting leads, initial qualification, and handoff to AEs. This guide breaks down SDR responsibilities, core metrics, efficiency traps, and how AI can multiply SDR output by 5x.