Tag
All posts tagged with “B2B Sales”.
MEDDIC is a qualification framework designed for complex B2B enterprise sales, built on six dimensions: Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, and Champion. This guide breaks down the practical questions for each element, common mistakes, how AI accelerates information gathering, and how to boost win rates by 30%+.
Pipeline management is the backbone of B2B sales—it determines how far you can see, how accurately you can forecast, and how fast you can close. This guide breaks down stage design, health metrics, common failures, and how AI turns deal management from gut feel into data.
An SDR (Sales Development Representative) is the frontline role in B2B sales teams, responsible for prospecting leads, initial qualification, and handoff to AEs. This guide breaks down SDR responsibilities, core metrics, efficiency traps, and how AI can multiply SDR output by 5x.
An ICP (Ideal Customer Profile) is the foundation of B2B sales efficiency — it tells you which customers to pursue and which to walk away from. This guide breaks down how to build an ICP, its six core dimensions, and how AI can keep it dynamically updated and continuously accurate.
